(Senior) Online Marketing Manager
This is a really exciting opportunity to join this much loved high street retailer. With online being their fastest growing sales channel they are looking to recruit an Online Marketing Manager to drive sales growth. As the Online Marketing Manager, you will be responsible for managing and growing the acquisition and retention channels.
As you can imagine they are trying to become a multi-channel business, so as well as looking after all the usual acquisition channels; SEO, PPC, affiliates, email marketing, social media, you will also be looking after mobile marketing and their International expansion plans.
Some of the key accountabilities of this position include; managing the relationship with third party Search (PPC & SEO) and Affiliate agencies, ensuring they deliver key budget objectives, responsibility for the (sizeable) acquisition budget (mainly affiliate and PPC budgets), researching, proposing, and implementing new cost effective acquisition campaigns (e.g. email list brokering advertising networks etc) and really using market knowledge to drive sales.
To apply you must have experience working with online acquisition channels. You must have a good understanding of CRM and retention strategies and although not necessary, experience working Internationally would be great! You must also have a good knowledge of web analytics.
This is a fantastic opportunity for a solid online marketer and would be a great career move!
Contact / Application Details
The advertiser has specified that Recruitment Agencies may NOT contact them regarding this position.
To apply or to find out more information, please contact Steph Beattie at Beringer Tame, firstname.lastname@example.org or call 01256 881033.
Beringer Tame specialise in online marketing and e-commerce jobs.