Web Analytics Analyst

North-West London
29 Nov 2012
13 Nov 2012
Agency, Media, Other

Job Description

Web Analytics Analyst

Ladbrokes are about to enter a very exciting phase for the business with the launch of a new eComm / mComm platform, and are looking for experienced Web Analysts to drive the financial performance of the website. What we are looking for is bright individuals who can hit the ground running by identifying opportunities to further develop the websites performance. You will be working in the Research & Analytics team, but will spend most of your time working alongside the product Acquisition and Development teams.

•Presentation of website performance reports to the business and manage relationships with internal stakeholders and external web analytics tool provider

•Responsible for production, co-ordination and dissemination of reports measuring and analysing user behaviour – reporting on web traffic, hits, click through rates, conversion rates, drop offs and ultimately revenue performance

•Manage KPI dashboard production (daily, weekly, monthly) and development with key internal business stakeholders on an on going basis

•Champion the use of web analytics throughout the business to provide insight into customer behavior

•Liaison with web usability team to ensure analysis produces firm recommendations and actions to improve site design and performance.

Candidate Requirements

•Thorough understanding of web data analysis from previous roles

•Highly numerate, excellent at analysing figures, recognising trends and making recommendations based on data

•Experience in reporting, deriving and communicating insights and recommendations from data in an online retail environment

•Analytical and problem-solving mind set

•Proven self starter who is goal-orientated with self direction and drive

•Relish working in a fast moving operational environment

Contact / Application Details

The advertiser has specified that Recruitment Agencies may NOT contact them regarding this position.


0203 435 8240